Close encounters: silent but powerful, a touch can comfort, greet, persuade, inflame. Small wonder societies keep our contacts under tight control – includes related article

Stephen Thayer

CLOSE ENCOUNTERS IN MAY 1985, Brigitte Gerney was trapped beneath a 35-ton collapsed construction crane in New York City for six hours. Throughout her ordeal, she held the hand of rescue officer Paul Ragonese, who stayed by her side as heavy machinery moved the tons of twisted steel from her crushed legs. A stranger’s touch gave her hope and the will to live.

Other means of communication can take place at a distance, but touch is the language of physical intimacy. And because it is, touch is the most powerful of all the communication channels–and the most carefully guarded and regulated.

From a mother’s cradling embrace to a friend’s comforting hug, or a lover’s caress, touch has the special power to send messages of union and communion. Among strangers, that power is ordinarily held in check. Whether offering a handshake or a guiding arm, the toucher is careful to stay within the culture’s narrowly prescribed limits lest the touch be misinterpreted. Touching between people with more personal relationships is also governed by silent cultural rules and restraints.

The rules of touch may be unspoken, but they’re visible to anyone who takes the trouble to watch. Psychologist Richard Heslin at Purdue University, for instance, has proposed five categories of touch based on people’s roles and relationships. Each category includes a special range of touches, best described by the quality of touch, the body areas touched and whether the touch is reciprocated.

FUNCTIONAL-PROFESSIONAL touches are performed while the toucher fulfills a special role, such as that of doctor, barber or tailor. For people in these occupations, touch must be devoid of personal messages.

SOCIAL-POLITE touches are formal, limited to greeting and separating and to expressing appreciation among business associates and among strangers and acquaintances. The typical handshake reflects cordiality more than intimacy.

FRIENDSHIP-WARMTH touches occur in the context of personal concern and caring, such as the relationships between extended-family members, friendly neighbors and close work mates. This category straddles the line between warmth and deep affection, a line where friendly touches move over into love touches.

LOVE-INTIMACY touches occur between close family members and friends in relationships where there is affection and caring.

SEXUAL-AROUSAL touches occur in erotic-sexual contexts.

These categories are not hard and fast, since in various cultures and subcultures the rules differ about who can touch whom, in what contexts and what forms the touch may take. In the Northern European “noncontact cultures,” overall touch rates are usually quite low. People from these cultures can seem very cold, especially to people from “contact cultures” such as those in the Mediterranean area, where there are much higher rates of touching, even between strangers.

In the United States, a particularly low-touch culture, we rarely see people touch one another in public. Other than in sports and children’s play, the most we see of it is when people hold hands in the street, fondle babies or say hello and goodbye. Even on television shows, with the odd exceptions of hitting and kissing, there is little touching.

The cultural differences in contact can be quite dramatic, as researcher Sidney Jourard found in the 1960s when he studied touch between pairs of people in coffee shops around the world. There was more touch in certain cities (180 times an hour between couples in San Juan, Puerto Rico, and 110 times an hour in Paris, France) than in others (2 times an hour between couples in Gainesville, Florida, and 0 times an hour in London, England).

Those cultural contact patterns are embedded early, through child-rearing practices. Psychologist Janice Gibson and her colleagues at the University of Pittsburgh took to the playgrounds and beaches of Greece, the Soviet Union and the United States and compared the frequency and nature of touch between caregivers and children 2 to 5 years old. When it came to retrieving or punishing the children, touching rates were similar in all three countries. But on touches for soothing, holding and play, American children had significantly less contact than those from the other cultures. (Is that why we need bumper stickers to remind us: “Have you hugged your child today?”)

Generalizations about different national or ethnic groups can be tricky, however. For example, despite widespread beliefs that Latin Americans are highly contact-oriented, when researcher Robert Shuter at Marquette University compared public contact between couples in Costa Rica, Colombia and Panama, he found that the Costa Ricans both touched and held their partners noticeably more than the couples did in the other two countries.

Within most cultures the rules and meanings of touch are different for men and women, as one recent study in the United States illustrates. Imagine yourself in a hospital bed, about to have major surgery. The nurse comes in to tell you what your operation and after-care will be like. She touches you briefly twice, once on the hand for a few seconds after she introduces herself and again on the arm for a full minute during the instruction period. As she leaves she shakes your hand.

Does this kind of brief reassuring touch add anything to her talk? Does it have any kind of impact on your nervousness or how you respond to the operation? Your reaction is likely to depend upon your gender.

Psychologist Sheryle Whitcher, while working as a graduate student with psychologist Jeffrey Fisher of the University of Connecticut, arranged for a group of surgery patients to be touched in the way described above during their preoperative information session, while other patients got only the information. Women had strikingly positive reactions to being touched; it lowered their blood pressure and anxiety both before surgery and for more than an hour afterwards. But men found the experience upsetting; both their blood pressure and their anxiety rose and stayed elevated in response to being touched.

Why did touch produce such strikingly different responses? Part of the answer may lie in the fact that men in the United States often find it harder to acknowledge dependency and fear than women do; thus, for men, a well-intentioned touch may be a threatening reminder of their vulnerability.

These gender differences are fostered by early experiences, particularly in handling and caretaking. Differences in parents’ use of touch with their infant children help to shape and model “male” and “female” touch patterns: Fathers use touch more for play, while mothers use it more for soothing and grooming. The children’s gender also affects the kinds of touches they receive. In the

United States, for example, girls receive more affectionate touches (kissing, cuddling, holding) than boys do.

By puberty, tactile experiences with parents and peers have already programmed differences in boys’ and girls’ touching behavior and their use of personal space (see “Body Mapping,” this article). Some results of this training are evident when men and women greet people. In one study, psychologists Paul Greenbaum and Howard Rosenfeld of the University of Kansas watched how travelers at the Kansas City International Airport touched people who greeted them. Women greeted women and men more physically, with mutual lip kisses, embraces and more kinds of touch and holding for longer periods of time. In contrast, when men greeted men, most just shook hands and left it at that.

How do you feel about touching and being touched? Are you relaxed and comfortable, or does such contact make you feel awkward and tense? Your comfort with touch may be linked to your personality. Psychologist Knud Larsen and student Jeff LeRoux at Oregon State University looked at how people’s personality traits are related to their attitudes toward touching between people of the same sex. The researchers measured touch attitudes through questions such as, “I enjoy persons of my sex who are comfortable with touching,” “I sometimes enjoy hugging friends of the same sex” and “Physical expression of affection between persons of the same sex is healthy.” Even though men were generally less comfortable about same-sex touching than women were, the more authoritarian and rigid people of both sexes were the least comfortable.

A related study by researchers John Deethardt and Debbie Hines at Texas Tech University in Lubbock, Texas, examined personality and attitudes toward being touched by opposite-sex friends and lovers and by same-sex friends. Touch attitudes were tapped with such questions as, “When I am with my girl/boyfriend I really like to touch that person to show affection,” “When I tell a same-sex intimate friend that I have just gotten a divorce, I want that person to touch me” and “I enjoy an opposite-sex acquaintance touching me when we greet each other.” Regardless of gender, people who were comfortable with touching were also more talkative, cheerful, socially dominant and nonconforming; those discomforted by touch tended to be more emotionally unstable and socially withdrawn.

A recent survey of nearly 4,000 undergraduates by researchers Janis Andersen, Peter Andersen and Myron Lustig of San Diego State University revealed that, regardless of gender, people who were less comfortable about touching were also more apprehensive about communicating and had lower self-esteem. Several other studies have shown that people who are more comfortable with touch are less afraid and suspicious of other people’s motives and intentions and have less anxiety and tension in their everyday lives. Not surprisingly, another study showed they are also likely to be more satisfied with their bodies and physical appearance.

These different personality factors play themselves out most revealingly in the intimacy of love relationships. Couples stay together and break apart for many reasons, including the way each partner expresses and reacts to affection and intimacy. For some, feelings and words are enough; for others, touch and physical intimacy are more critical.

In the film Annie Hall, Woody Allen and Diane Keaton are shown split-screen as each talks to an analyst about their sexual relationship. When the analyst asks how often they have sex, he answers, “Hardly ever, maybe three times a week,” while she describes it as “constantly, three times a week.”

How important is physical intimacy in close relationships? What role does touch play in marital satisfaction? Psychologists Betsy Tolstedt and Joseph Stokes of the University of Illinois at Chicago tried to find out by interviewing and observing couples. They used three measures of intimacy: emotional intimacy (feelings of closeness, support, tolerance); verbal intimacy (disclosure of emotions, feelings, opinions); and physical intimacy (satisfaction with “companionate” and sexual touch). The researchers also measured marital satisfaction and happiness, along with conflicts and actual separations and legal actions.

They found that each form of intimacy made its own contribution to marital satisfaction, but–perhaps surprisingly to some–physical intimacy mattered the least of the three. Conflict and divorce potential were most connected to dissatisfaction with emotional and verbal intimacy.

Touch intimacy may not usually have the power to make or break marriages, but it can sway strangers and even people close to you, often without their knowledge. The expressions “to put the touch on someone” and “that person is an easy touch” refer to the persuasive power of touch. Indeed, research shows that it is harder to say no to someone who makes a request when it is accompanied by a touch.

Politicians know this well. Ignoring security concerns, political candidates plunge into the crowd to kiss babies and “press the flesh.” Even a quick handshake leaves a lasting impression–a personal touch–that can pay off later at election time.

A momentary and seemingly incidental touch can establish a positive, temporary bond between strangers, making them more helpful, compliant, generous and positive. In one experiment in a library, a slight hand brush in the course of returning library cards to patrons was enough to influence patrons’ positive attitudes toward the library and its staff. In another study, conducted in restaurants, a fleeting touch paid off in hard cash. Waitresses who touched their customers on the hand or shoulder as they returned change received a larger percentage of the bill as their tip. Even though they risked crossing role boundaries by touching customers in such familiar ways, their ingratiating service demeanor offset any threat.

In certain situations, touch can be discomforting because it signals power. Psychologist Nancy Henley of the University of California, Los Angeles, after observing the touch behavior of people as they went about their daily lives, has suggested that higher-status individuals enjoy more touch liberties with their lower-status associates. To Henley, who has noted how touch signals one’s place in the status-dominance hierarchy, there is even a sexist “politics of touch.” She has found that women generally rank lower than men in the touch hierarchy, very much like the secretary-boss, student-teacher and worker-foreman relationships. In all of these, it is considered unseemly for lower-status individuals to put their hands on superiors. Rank does have its touching privileges.

The rules of the status hierarchy are so powerful that people can infer status differences from watching other people’s touch behavior. In one experiment by psychologists Brenda Major and Richard Heslin of Purdue University, observers could see only the silhouettes of pairs of people facing each other, with one touching the other on the shoulder. They judged the toucher to be more assertive and of a higher status than the person touched. Had the touch been reciprocal, status differences would have disappeared.

Psychologist Alvin G. Goldstein and student Judy Jeffords at the University of Missouri have sharpened our understanding of touch and status through their field study of touch among legislators during a Missouri state legislative session. Observers positioned themselves in the gallery and systematically recorded who initiated touch during the many floor conversations. Based on a status formula that included committee leadership and membership, they discovered that among these male peers, the lower-status men were the ones most likely to initiate touch.

When roles are clearly different, so that one individual has control or power over the other, such as a boss and a secretary, then touch usually reflects major dominance or status differences in the relationship. But when roles are more diffuse and overlapping, so that people are almost equal in power–as the legislators were–then lower-status people may try to establish more intimate connections with their more powerful and higher-status colleagues by making physical contact with them.

Touching has a subtle and often ambivalent role in most settings. But there is one special circumstance in which touch is permitted and universally positive: In sports, teammates encourage, applaud and console each other generously through touch. In Western cultures, for men especially, hugs and slaps on the behind are permitted among athletes, even though they are very rarely seen between heterosexual men outside the sports arena. The intense enthusiasm legitimizes tactile expressions of emotion that would otherwise be seen as homosexually threatening.

Graduate student Charles Anderton and psychologist Robert Heckel of the University of South Carolina studied touch in the competitive context of all-male or all-female championship swim meets by recording each instance of touch after success and failure. Regardless of sex, winners were touched similarly, on average six times more than losers, with most of the touches to the hand and some to the back or shoulders; only a small percent were to the head or buttocks.

This swimming study only looked at touch between same-sex teammates, since swim meets have separate races for men and women. Would touch patterns be the same for mixed-gender teams, or would men and women be inhibited about initiating and receiving touches, as they are in settings outside of sports? Psychologists David Smith, Frank Willis and Joseph Gier at the University of Missouri studied touching behavior of men and women in bowling alleys in Kansas City, Missouri, during mixed-league competition. They found almost no differences between men and women in initiating or receiving touches.

Without the social vocabulary of touch, life would be cold, mechanical, distant, rational, verbal. We are created in the intimate union of two bodies and stay connected to the body of one until the cord is cut. Even after birth, we need touch for survival. Healthy human infants deprived of touch and handling for long periods develop a kind of infant depression that leads to withdrawal and apathy and, in extreme cases, wasting away to death.

As people develop, touch assumes symbolic meaning as the primary system for expressing and experiencing affection, inclusion and control. Deprived of those gestures and their meanings, the world might be more egalitarian, but it would also be far more frightening, hostile and chilly. And who would understand why a stranger’s touch meant life to Brigitte Gerney?

COPYRIGHT 1988 Sussex Publishers, Inc.

COPYRIGHT 2004 Gale Group

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