Mercator Software Launches $3 Million Branding Campaign, Looks To Primarily Use Print Ads – Brief Article
Mercator Software Inc., Wilton,…
Category: Technology Advertising & Branding Report
New Research Report Studies Effectiveness Of Readerships For Technology Publications – Brief Article
The Center for Media Intelligence, S…
PEOPLE – appointments, various companies
— Infinium Labs, Sarasota, Fla., a leading video game producer, named David Frederick its new c…
ACCPAC Uses Humor In New Multi-Million Dollar Print And Direct Marketing Ad Campaign – Brief Article
End-to-end software solution provide…
New Mexico Software Launches $400,000 Print And Online Ad Campaign With Forbes
New Mexico Software, Albuquerque, N.M., will launch a prin…
Technology Magazines End 2002 Down 13.4% In Ad Pages, Revenues Drop 14.3%
The 47 leading technology magazines tracked monthly by TABR end…
BRIEFS – Lippincott & Margulies, Mercer Management Consulting merge; Ziff Davis Media’s GMR sales; CMP Media launches IntelligentBPM.com – Brief…
Technology Marketing Survey Predicts Larger Budgets and Staff Increases in 2003
A majority of technology companies plan to boost their ma…
Bankrupt Key3Media Looks For New Ownership, Restructuring Of $372 Million In Debt
Troubled technology trade show company Key3Media, produ…
INTERACTIVE – Switchboard.com – Weather.com – Google – Brief Article
— Search engine Google signed marketing agreements with Switchboard…
