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Wearables Business

Augusta Sportswear Rolls Out New Outerwear Catalog – Brief Article

Augusta Sportswear Rolls Out New Outerwear Catalog – Brief Article – Product Announcement AUGUSTA, Ga.–Augusta Sportswear recently unveiled its 2002 Outerwear Collection, a first-ever outerwear catalog for the supplier which features a 24-page display of the company’s expanded line of 43 jackets, windshirts, parkas, pants and wind gear. The midyear catalog presents Augusta’s 2002 outerwear […]

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Wearables Business

ASI names new senior VP – Advertising Specialty Institute, Christine Lovell

ASI names new senior VP – Advertising Specialty Institute, Christine Lovell – Brief Article TREVOSE, Pa.–The Advertising Specialty Institute recently announced the promotion of Christine Lovell to the position of senior vice president of sales and marketing. In addition, Lovell is now serving on a three member team as the Office of the President at […]

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Wearables Business

Fund-raising: A beginner’s guide

Fund-raising: A beginner’s guide – Statistical Data Included Nowell C. Wisch With “School Daze” in full bloom, the annual fund-raising season has begun. Elementary, middle and high schools abound with sales opportunities. Everywhere you turn, a group needs money to buy uniforms, take trips or pay for graduation projects. These groups raise money by selling […]

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Wearables Business

American Identity adds Panasonic, Kemper Insurance to client roster

American Identity adds Panasonic, Kemper Insurance to client roster – Brief Article KANSAS CITY, Mo. – American Identity, the largest privately held distributor of corporate logoed merchandise in the U.S., recently announced the addition of Panasonic and Kemper Insurance to its client roster of Fortune 1000 companies. Panasonic selected American Identity to develop a premium […]

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Wearables Business

Small steps to prosperity

Small steps to prosperity Jeff Rundles Byline: JEFF RUNDLES Small observations. As I was perusing the new numbers given out by the various organizations this year – PPAI and ASI – concerning the distributors sales for 2003 and the rankings of the top distributors and suppliers for the year, I couldn’t help but notice a […]

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Wearables Business

Golf bags tops for design features and promotional value

Golf bags tops for design features and promotional value Jeff Rundles From cart bags to carry bags, today’s manufacturers tune in on the features golfers want Everybody carries bags these days. Brief cases, backpacks, totes, and, of course, luggage, have become necessities in these busy times of working on the fly. And all of these […]

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Wearables Business

Success is easy — just ask the right questions

Success is easy — just ask the right questions – Brief Article Nowell C. Wisch Palm trees are swaying in gentle breezes as I write this. A pin flag on the sixteenth hole is offering a tempting target to a couple of mediocre golfers who have been up very early, indeed. The scene is Hawaii, […]

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Wearables Business

End-user demands getting more sophisticated

End-user demands getting more sophisticated – promotional products Jeff Rundles Byline: Jeff Rundles In the promotional products industry, there is a lot of talk about product because in almost every case that is how this business is manifest. Yet, underneath the veneer of wearables, pens, mugs and the other specialized and logoed products that become […]

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Wearables Business

Who are we, anyway? – promoting the clothing industry

Who are we, anyway? – promoting the clothing industry – Column Jeff Rundles Byline: JEFF RUNDLES The subject has come up before, even right here in this column, but it needs to be talked about as much as possible: we, as an industry, need to do more about reaching out to the end-user community and […]

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Wearables Business

Tehama’s Haley named Entrepreneur of the Year by Ernst & Young

Tehama’s Haley named Entrepreneur of the Year by Ernst & Young – Nancy Haley DENVER – Nancy Haley, co-founder and CEO of Teh?ma, was recently honored by Ernst & Young with the Entrepreneur of the Year award in the retail/manufacturing category. Teh?ma is a high-end line of contemporary sportswear Haley owns with Hollywood legend Clint […]