Cheers goes west – Currents If you haven’t already, start making plans for the 2004 Cheers Beverage Conference, to be held February 17-18 at the Hyatt Regency Irvine in Irvine, CA. Steve Olson will be master of ceremonies, and Chris Sullivan, CEO of Outback, Inc., will be our keynote speaker. Hear from Dale DeGroff (or […]
Category: Cheers
Cinco Corona
Cinco Corona – Promotions Corona provides Cinco de Mayo POS materials to remind consumers that Cinco festivities aren’t complete without Corona Extra and Corona Light. Promotion kits from Barton Beers will turn any on-premise account into Cinco Central Headquarters with Cinco party beads, inflatable bottles with sombreros, pennant strings, vinyl banners, coasters (where legal), table […]
Domaine Charbay – Products
Domaine Charbay – Products Domaine Charbay, the artisan family winery & distillery, announces Charbay Rum, the country’s first rum produced in an Alambic Charentais Pot Still. Triple-distilled from a proprietary blend of pure Hawaiian and Caribbean sugar cane syrup, the rums will arrive soon in two varieties: Charbay Rum and Charbay Tahitian Vanilla Rum, flavored […]
Berning with wine fever: the Bern’s Steak House annual Winefest and how it grows At most restaurants, even simple wine events can be taxing; putting on the occasional wine dinner, or managing the seasonal food and wine tie-in or an in depth by-the-glass program, or even routine wine promotions, can be more than enough. But […]
Call for submissions
Call for submissions Is your restaurant the best in the business? Does your beer program rock? Is your wine operation the envy of your competitors? Do customers flock to you for specialty cocktails? Then enter the competition for the prestigious Cheers Awards for Beverage Excellence for Independent Restaurants. The Cheers Awards are the industry’s highest […]
Limonce limon blush – Drinks
Limonce limon blush – Drinks Julie Reiner, Flatiron Lounge, NYC, created this for limoncello brand Limonce. 1 oz. Limonce Limoncello 3 oz. lemonade 1/2 oz. cranberry juice 1/2 oz. soda water Build drink in a mixing glass. Shake and strain into a tall glass filled with ice. Top with soda and garnish with a fresh […]
Growth brands: Cheers identifies the fastest-growing brands of wine, beer and spirits in the beverage alcohol industry Richard Brandes The beverage alcohol industry can find comfort in the fact that the entire industry grew in 2001, despite all the economic, social and political turmoil. Overall increases in sales of distilled spirits, wine and beer were […]
Remy Martin V.S. Grand Cru
Remy Martin V.S. Grand Cru Remy Amerique introduces the latest Remy Martin Cognac, Remy Martin V.S. Grand Cru. Called a lively, smooth spirit with summer fruits and light oak aromas, Grand Cru is recommended as a mixing Cognac and is made entirely from grapes grown in the Petite Champagne area of the Cognac region. COPYRIGHT […]
Dave and Busting Out
Dave and Busting Out Aurora Gallagher Among the wonders of the ancient world are the pyramids at Giza and the hanging gardens of Babylon – how did they DO that? Among the wonders of the modern world is the themed restaurant chain that stays green on the vine and grows while others wither. Dave and […]
Winter warmers: hot drinks are hot items on both drink and dessert menus Michael Sherer With a nip in the air and holiday’s on the doorstep, customers often like nothing better than warming their hands and their insides with a hot drink. In the cheerful confines of their favorite establishment, the exotic smell and decadent […]