SABMiller has unveiled new packaging for Miller Lite – Brand Scorecard
SABMiller has unveiled new packaging for Miller Lite in a “year-lo…
Category: Cheers
Smooth, Mellow – Promotions
To promote America’s top-selling imported dark beer, Barton Beers offers the Smooth, MELLOW, Negra Modelo Pro…
Is gin back in? With an array of super-premium brands, each boasting its own exotic-sounding botanicals and history, gin may be the next “in” sp…
Is gin back in? With an array of super-premium brands, each boasting its own exotic-sounding botanicals and history, gin may be the next “in” sp…
In praise of Pinot Noir
Producing Pinot Noir is said to be a labor of love, and the Cheers Wine Panel approached this assignment with ent…
It’s All About The Beer
Like many people today, I’m a media junkie. As part of that, I like to watch commercials. Beer commercials are a …
Winning beverage menus: sell drinks better with a little help
Ellie Van Savage
In creating successful beverage menus, operators fac…
Retailer wine selections: our panelists recommend a lineup of top quality and value Zinfandels
Rich, full-flavored and balanced enough to…
WIN: The Wine Event Challenge
John Foy
When restaurateurs think of wine events, they usually approach them as ways to make extra mo…
The Cheers/Beverage Dynamics National Wine Panel recommends a lineup of top quality/value merlots – Wine Selections
Since the beginning o…