Name that Tuna – Market Trends: Hitting the Shelves – new salad dressing from Kraft Foods Inc – Brief Article
The average American ate 2.9 pounds of tuna in 2001, according to the National Oceanic and Atmospheric Administration. Influenced by consumers who may expand their horizons beyond the simple tuna sandwich, Kraft Foods has introduced TUNA Salad Maker, a dressing that includes the fixings typically found in tuna salad.
An 18-oz. bottle contains a mayonnaise-like base, chopped pickles, pimentos, garlic, onions and more, making preparation “quick & easy,” according to the label. The product also is suggested for use with chicken and turkey. It retails for $1.73 in supermarkets. This convenience product joins a long list of time-saving products introduced lately, from Jimmy Dean’s pre-cooked bacon strips to Campbell Soup’s Soup at Hand, a ready-to-heat soup that comes in a microwaveable, contoured cup for sipping on the go.
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