Home Decor Products, Inc. Launches KnobsandThings.com; Leading online retailer of products for the home enters decorative hardware market with broad product offering, in-home sampling program and lowest-price guarantee

Home Decor Products, Inc. Launches KnobsandThings.com; Leading online retailer of products for the home enters decorative hardware market with broad product offering, in-home sampling program and lowest-price guarantee

EDISON, N.J., Feb. 22 /PRNewswire/ — Home Decor Products, Inc. today announced the launch of KnobsandThings.com, an online retail site offering decorative hardware for the home that covers a broad range of price and style. This new website represents the parent company’s fourth successful offering in the online home improvement retail space.

“KnobsandThings.com is an excellent demonstration of our ability to leverage existing platforms, skills and vendor relationships to capitalize on niche commerce opportunities,” said Michael Golden, president of Home Decor Products. “In addition to our two core offerings, HomeClick.com and AbsoluteHome.com, this new website marks our second successful launch of a micro-focused, vertically integrated e-commerce business, which is a model that possesses tremendous potential.”

KnobsandThings.com offers all types of decorative hardware, from vintage style to contemporary stainless steel, with prices ranging from budget to luxury. Unlike many competitors, KnobsandThings.com is an authorized dealer for all brands it sells.

“We chose this product category because homeowners are increasingly realizing that decorative hardware products increase the value of their homes with the least amount of investment, whether part of upgrading an existing room or undertaking major renovation,” added Golden. “By offering reliable customer service, great selection and the best pricing, we intend to become the largest online retail site for this product category.”

Additional features that distinguish KnobsandThings.com are its product- sampling policy that permits customers to test up to three items at home and return the unwanted ones for credit, and its price-matching policy and low- price guarantee. Under that policy, if a customer finds a lower price from any established retailer, KnobsandThings.com will match that price upon confirmation. The “Low Price Guarantee” assures customers that they will receive the lowest price for their purchase up to 30 days after the purchase date.

About Home Decor Products, Inc.

Home Decor Products, Inc. is a leading online retailer of home improvement products, which operates four websites focusing on different segments of that market. Those websites are: HomeClick.com, AbsoluteHome.com, Barbecues.com and KnobsandThings.com.

HomeClick.com is an authorized dealer offering more than 200 luxury branded kitchen, bath, hardware, lighting, tableware, fireplace, outdoor and home decor products at competitive prices.

HomeClick.com offers all of its brands, which include Toto, Jado, Herbeau, Lenox, Waterford, Versace, Quoizel, Schonbeck, and more, at competitive prices. AbsoluteHome.com targets the mass market for home goods with its catchphrase “Absolutely Everything for the home at the Absolute Best Price” and features brands such as American Standard, Delta, Moen and Seagull Lighting. Barbecues.com is the definitive source of products for the outdoor entertaining enthusiast, and KnobsandThings.com offers decorative hardware for the home that covers a broad range of price and style. Home Decor Products, Inc. also sells its products in the B2B market, operating a Professional Partnership Program comprised of more than 5,000 architects, designers, general contractors and builders.

HomeClick.com and AbsoluteHome.com are either registered trademarks or trademarks of Home Decor Products, Inc. in the United States and/or other countries. The names of actual companies and products mentioned herein may be the trademarks of their respective owners.

CONTACT: Megan McDonnell, mmcdonnell@icrinc.com, +1-203-682-8200, or John Flanagan, john.flanagan@icrinc.com, +1-203-682-8200, both for Home Decor Products, Inc.

Web site: http://knobsandthings.com/ http://www.homeclick.com/

COPYRIGHT 2005 PR Newswire Association LLC

COPYRIGHT 2005 Gale Group