Pizza Hut ads spoof Mr. Bill for kids’ sake

Pizza Hut ads spoof Mr. Bill for kids’ sake – Brief Article

WICHITA, Kan. – Pizza Hut is stepping up its children’s marketing program with a new campaign featuring Pizza Head.

Pizza Head, a spoof of the once-famous Mr. Bill skit from the early days of Saturday Night Live, is a likable slice of pie who is constantly pursued by Steve, his arch-enemy pizza cutter

The campaign targets 8- to 12-year-olds through a media buy that includes such stations as Fox and Nickelodeon.

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