IHOP debuts all-you-can-eat shrimp promo
GLENDALE, CALIF. — IHOP Corp., operator and franchisor of 1,167 family-dining restaurants, added a limited-time Never Ending Popcorn Shrimp option to its menu.
With a suggested price of $7.99, the new menu item is served in a basket and comes with a choice of cocktail sauce or spicy dipping sauce, French fries and a lemon wedge. Diners purchase one basket and may have unlimited refills.
Although the shrimp promotion ends Oct. 31, IHOP plans to continue to introduce new lunch and dinner promotions, according to Carolyn O’Keefe, the company’s chief marketing officer.
COPYRIGHT 2004 Reproduced with permission of the copyright holder. Further reproduction or distribution is prohibited without permission.
COPYRIGHT 2004 Gale Group