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Sneak Peek at Super Bowl Ads, Is Lactose Intolerance Becoming The `Disease du Jour?’

Newstream.com Digest: Sneak Peek at Super Bowl Ads, Is Lactose Intolerance Becoming The `Disease du Jour?’

Business/Entertainment Editors & Sports/Medical Writers

NEW YORK–(BUSINESS WIRE)–Jan. 22, 2003

And Other Free Multimedia Content for Journalists

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Sneak Peek at Monster’s Super Bowl Ad

Monster, the leading online careers site, will be blitzing football fans on Super Bowl Sunday with a new ad to mark the national launch of its skilled and hourly initiative. The Super Bowl spot, entitled “Driver,” will focus on Monster’s ability to connect job seekers at all levels with employment opportunities in a wide range of industries – conveying the message “Monster Works for Everybody.”

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http://www.newstream.com/cgi-bin/display_story.cgi?8338

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Who’s Playing in the Biggest TV Advertising Event of the Year?

Do the phrases “I love you, man!” and “Whassup?!” sound familiar? Budweiser captured the nation’s attention with these and other memorable Super Bowl ad campaigns. With over 100 million Americans tuning in, the Super Bowl is by far the biggest TV event of the year.

Get video here.

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http://www.newstream.com/cgi-bin/display_story.cgi?8319

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The Price of Advertising on the Super Bowl

Over 80 million Americans will gather with friends and family on Super Bowl Sunday, Jan. 26th. While it may be the biggest sporting event of the year, it is also the biggest promotional event – with the game’s sixty-one 30-second commercial slots going for more than $2 million-a-piece! And the commercials are usually a bigger draw than the game itself.

A report from General Motors (NYSE:GM).

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http://www.newstream.com/cgi-bin/display_story.cgi?8287

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New Research Reveals Americans Are Diagnosing Themselves

Medical self-diagnosis is risky business, yet it’s all too common. Research released on Jan. 21 reveals that the majority of Americans claiming to be lactose intolerant have not been diagnosed by a doctor, or any other medical professional. In a study of 3,000 people nationwide, 62% of respondents said they ‘self-diagnosed’ the condition.

Get video now.

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http://www.newstream.com/cgi-bin/display_story.cgi?8311

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PGA TOUR Launching Dynamic ‘Tourcast’ Application to Provide

Real-Time Tournament Access on pgatour.com

At LinuxWorld in New York today, the PGA TOUR and IBM announced the launch of TOURCast, a first-of-its-kind online application that enables golf fans to follow tournament action in real time or replay through rich graphic and statistical presentations. Available exclusively on www.pgatour.com, TOURCast combines Linux computing power from IBM with existing technology from the PGA TOUR ShotLink scoring system to provide unprecedented access to every player, every hole and every shot.

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http://www.newstream.com/cgi-bin/display_story.cgi?8336

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Gold Glove Center Fielder Torii Hunter Bats Leadoff for the

Award-Winning MLB Showdown 2003 Sports Card Game

Wizards of the Coast Inc., developer of game-based entertainment products and a subsidiary of Hasbro Inc. (NYSE:HAS), announced today plans to feature All Star center fielder and two-time Gold Glove recipient Torii Hunter, of the Minnesota Twins, on marketing items related to the MLB(TM) Showdown(TM) 2003 sports card game.

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http://www.newstream.com/cgi-bin/display_story.cgi?8333

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Fuji Photo Film U.S.A., Inc. Announces Fourth-Generation Super CCD

Technology

Fuji Photo Film U.S.A. Inc. today reached a new landmark in the industry’s quest for a perfectly life-like digital image. Its proprietary Super CCD technology has created new standards for exceptional digital camera imaging quality since 2000. Now, its fourth-generation devices provide increased resolution, and extended dynamic range, creating for the first time pictures that can begin to match those taken with film. The technology will be marketed under two names – Super CCD HR and Super CCD SR – and will appear in products later this year.

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http://www.newstream.com/cgi-bin/display_story.cgi?8332

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DreamWorks’ $135 Million Spine-Tingling Thriller That Made You

Afraid of Your VCR…

The movie that made you think twice about all of the unmarked videotapes in your collection, DreamWorks’ $135 million box-office hit THE RING, comes to that very format on March 4, 2003. Available for sale on VHS and DVD, the critically-acclaimed psychological thriller kept audiences on the edge of their seats – mesmerized by the mysterious powers of a cursed video tape that guaranteed an almost certain death in seven days to those ill-fated viewers of its shocking contents. Both the VHS and DVD will feature an all-new 15-minute experimental short film created by director Gore Verbinski exclusively for the video release. The short film reveals more electrifying secrets that bring viewers closer to understanding the mystery of “the Ring.”

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STI’s Sophisticated Airship & Camera System Protecting the Endangered

North Atlantic Right Whale

Science & Technology International(R), STI, is pleased to announce it has begun a mission along the northeastern coastline of Florida to locate and study the behaviors of whales, under a U.S. Navy contract. STI is using its 200-foot long airship (blimp) outfitted with STI’s world renown hyperspectral imaging camera system, LASH, also known as Littoral Airborne Sensor Hyperspectral to conduct the whale searches.

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http://www.newstream.com/cgi-bin/display_story.cgi?8331

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ESPN The Magazine to Release the Ultimate Standings – First Ever

Comprehensive Ranking of All Major Professional Sports Franchises

The Green Bay Packers are the best franchise in major professional sports. The Cincinnati Bengals are the worst. Of all of major professional sports franchises, the Oakland Athletics provide the most “Bang for the Buck.” These are only a few of the many insights – and just the start of the discussion – that ESPN The Magazine provides in the fan-driven The Ultimate Standings, the first-ever comprehensive ranking of all the 121 major professional sports franchises that make up the NFL, NBA, NHL and MLB.

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http://www.newstream.com/cgi-bin/display_story.cgi?8326

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JAKKS Pacific Signs License for American Idol

JAKKS Pacific Inc. (Nasdaq NM:JAKK) announced that the Company has signed a multi-category licensing agreement with FremantleMedia for American Idol(TM).

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First Nissan Maxima Rolls Off Smyrna Plant Line

The Nissan Maxima sports sedan changed its home address today as the first production model rolled off the line at the automaker’s award-winning manufacturing plant here.

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Convergys Corporation Reports Fourth Quarter Financial Results

Convergys Corporation (NYSE:CVG), the global leader in integrated billing, employee care, and customer care services, announced today its financial results for the fourth quarter of 2002.

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http://www.newstream.com/cgi-bin/display_story.cgi?8209

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World Wide Licenses Ltd Aims for 5% World Market Share With its

Launch of the Polaroid Digital Camera Program

World Wide Licenses Limited (WWL), a wholly owned subsidiary of The Character Group Plc, is pleased to announce the official launch of the Polaroid Digital Camera Program in Europe. WWL signed a licensing agreement with the Polaroid Corporation (Polaroid) in which WWL has the exclusive rights to manufacture and sell digital cameras under the Polaroid brand for distribution on a multi-region basis.

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Finally….Love Can Be a Many Splendored Thing This Valentine’s Day as a Brand New Female Sensitivity Enhancement Cream Puts back the Fire

and the Sizzle

Ah romance…being in the mood for love. Spending Valentine’s Day with your sweetheart. Buying chocolates, bringing flowers, drawing that candle lit bubble bath, sipping champagne, cooking a special meal for your very own someone, choosing the rings…or just day dreaming about all of the awesome romantic possibilities. It’s enough to get you going right?

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http://www.newstream.com/cgi-bin/display_story.cgi?8337

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BIG SAVINGS!: New Tax Laws Offering Unique Money Saving Opportunities

for All Taxpayers

There were more than 400 changes made to the federal tax law last year. What does this mean? Many taxpayers will pay lower taxes this year. And as Matt Kelly explains in Your Financial Update, with the new tax cuts, we all have a chance to save more money and even contribute more towards our retirement. Radio News Feature

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http://www.newstream.com/cgi-bin/display_story.cgi?8325

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Feeding the Fans During the Big Game

The big game may be in San Diego this year, but the Super Party is heading to your house. Do you have a strategy for controlling the hungry mob of football fans that’s ready to descend on your home turf? Here are some tips on creating a Super Bowl party that will leave you feeling like the big winner.

Radio News Feature.

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http://www.newstream.com/cgi-bin/display_story.cgi?8327

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Como Sacarle Provecho A Su Computadora Para Hacer Su Declaracion De

Impuestos

Ano tras ano, el IRS — la Oficina de Rentas Internas — obtiene en sus arcas, ganancias adicionales por mas de 60 millones de dolares. Es dinero que nunca llego a los contribuyentes en forma de reembolsos. Una buena parte de esa cifra, proviene de latinos que por falta de conocimiento incurren en errores al completar sus formularios. Noticias Especiales para Radio.

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http://www.newstream.com/cgi-bin/display_story.cgi?8340

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