JMJ Associates Chooses Over Microsoft CRM

JMJ Associates Chooses Over Microsoft CRM

Business Editors/High-Tech Writers


Single-Click Integration with Microsoft Outlook and Office

Applications Helps Global Consulting Firm Reach Full Capacity for Its

Business within Six Months of Deployment, the global leader in on demand customer relationship management (CRM) services, today announced that consulting firm JMJ Associates has selected Spring ’04 over Microsoft (Nasdaq:MSFT) to deliver proven CRM functionality to its global sales and management teams. Using’s tight integration with Microsoft solutions, the global firm is able to access from within Microsoft Office and Outlook applications in a single click, without servers or software. With’s integrated state-of-the-art functionality, JMJ Associates has achieved full capacity for its Americas business within six months of CRM deployment.

“Without, we would not have gotten to our current situation where we are ‘sold out’ for the next six months,” said Bob Allbright, Americas Region business development manager, JMJ Associates. “We’ve wisely leveraged the on demand model — in particular,’s integration with Microsoft applications — to generate sales which has max’d out our delivery capability within six months of deployment.”

With, JMJ Associates has been able to quickly and easily share customer data between and its existing Microsoft Word, Excel and Outlook applications to improve productivity while effectively tracking and managing its customer base, pipeline and financial forecasting. Users and senior managers in Europe and the United States can immediately access accurate and complete customer information and forecasts spanning sales, finance, human resource requirements and operations, improving efficiency and enabling the consulting firm to be much more far-reaching and profitable in its sales and consultant service delivery activities.

JMJ Associates has realized additional benefit from’s complete customization flexibility and comprehensive functionality. allows JMJ Associates to rapidly modify fields, tabs, and workflow to meet the global consulting firm’s evolving needs. The 15th generation CRM service also effectively addresses additional business requirements such as contract and document management and analytics with customizable dashboards.

“’s CRM service was so comprehensive, and addressed so many of the features that we needed, it was clear that was the only choice for CRM that could be responsive to evolving needs,” Allbright continued. “ was heads and shoulders above where I saw the Microsoft CRM team headed.”

“The success of is a direct result of the success of our 9,500 customers,” said Marc Benioff, CEO and chairman, “Global companies are embracing because only the on demand model can deliver the functionality, integration and customization capabilities to support tangible results within months of deployment.”

The fifteenth generation of, Spring ’04 breaks new ground in empowering organizations to adapt CRM to precisely fit their specific, unique business and industry needs. With the point-and-click ease of the new Studio, business administrators can create Custom Tabs and brand new modules to extend CRM. The on demand platform that powers Spring ’04 and ` Studio, sforce 3.0 offers developers complete programmatic control over CRM customization, integration, and extension to create custom CRM solutions with unprecedented simplicity and success. With Spring ’04, on demand CRM is now more customizable than even client/server software.

About is the global leader in on demand customer relationship management (CRM) services. It offers the award-winning family of on demand solutions for integrated sales force automation, customer service and support, marketing automation, document management, contract management, product catalog management, and analytics to help companies meet the complex challenges of global customer communication. The company recently introduced Studio, a point-and-click on demand customization suite that empowers the business administrator to extend CRM with custom tabs and brand new modules. It has also introduced sforce 3.0, the on demand platform that offers developers complete Web services-based customization, integration and extension for CRM. has received considerable recognition in the industry, including Editors’ Choice and two Five-Star ratings from PC Magazine, two Deploy Awards from InfoWorld, Investor’s Choice Award from Enterprise Outlook, Editors’ Choice from TMC Labs, Top 10 CRM Implementation from Aberdeen Group, InfoWorld’s 2001 CRM Technology of the Year, Forbes Magazine’s “Best of the Web” and a Webby Business Award. The company has more than 9,500 customers and 140,000 subscribers running its services in 11 languages. Founded in 1999, is headquartered in San Francisco, with offices in Europe and Asia. For more information please visit or call 1-800 NO-SOFTWARE.

About JMJ Associates

JMJ Associates is a world-recognized leading strategic management consulting firm specializing in High Performance Safety(R), High Performance Project Execution and Organizational Transformation. JMJ’s client base includes companies in the petrochemical, construction, utility, service and manufacturing sectors, with projects and operating sites throughout the world including the United States, Europe, Asia, Australia, the Caspian region, the Middle East and West Africa. JMJ Associates’ High Performance approach is an innovative and proven process for creating organizational leadership skills and competencies to produce and sustain a workplace environment where extraordinary performance is realized. JMJ’s processes and approach involve the training and development of people at all levels of the organization, from top to bottom, to achieve performance breakthroughs when such are not viewed as possible. JMJ’s clients are regularly cited as examples of World Class Performance. JMJ makes the impossible possible. Founded in 1987, JMJ’s offices are located in Austin Texas and London, England. For information please visit or call +1 800 707-0565 in the United States or +44 20 7603 2222 in the United Kingdom. is a registered trademark of, inc., San Francisco, California. Other names used may be trademarks of their respective owners.

COPYRIGHT 2004 Business Wire

COPYRIGHT 2008 Gale, Cengage Learning