AllBusiness.com Names Rieva Lesonsky Editor-At-Large
SAN FRANCISCO — AllBusiness.com, Inc. (www.allbusiness.com), a leading online resource for businesses, today announced the appointment of Rieva Lesonsky as editor-at-large. A veteran journalist who has covered small to mid-size businesses (SMBs) for more than two decades, Lesonsky joins AllBusiness.com most recently from Entrepreneur where she served as senior vice president and editorial director.
Lesonsky will contribute a weekly column as well as a weekly podcast show (“Ask Rieva”) on the site, where readers/listeners can ask her business questions. “I’m excited to be joining AllBusiness.com because of its dedication to the empowerment of SMB leaders,” said Lesonsky. “Entrepreneurs want practical and easy-to-understand advice from a trusted friend and advisor.”
“Rieva’s many years of experience as a journalist and business expert instantly gives our already talented team of experts a terrific boost of senior leadership and business smarts,” said Kathy Yates, CEO of AllBusiness.com. “We are thrilled to have someone of Rieva’s caliber and wide-ranging expertise join our team. When you read her columns, you’re going to be surprised at what you’ll learn.”
Lesonsky spent the past 26 years at Entrepreneur magazine, where she started off as a research assistant and worked her way up to editorial director. Lesonsky is also one of the only women to ever hold a top spot at a business publication.
A native of New York, Ms. Lesonsky is the author of “Get Smart” and the best-selling “Start Your Own Business,” and co-author of the books “Young Millionaires,” “Ultimate Book of Franchising” and “303 Marketing Tips.” She served on the Small Business Administration’s National Advisory Council for six years. The SBA also honored her as a Small Business Media Advocate and a Woman in Business Advocate. She is a nationally recognized speaker and expert on entrepreneurship and small business ownership, and she is a regular on MSNBC’s “Your Business” program and Fox Business News.
About AllBusiness.com, Inc.
AllBusiness.com, a wholly-owned subsidiary of Dun & Bradstreet (DNB), is a leading online resource for businesses. The Company operates one of the Web’s premier business sites, providing practical information and services for business professionals and growing businesses. The site includes how-to articles and videos, business forms, contracts and agreements, expert advice, blogs, business news, directory listings, business guides and more. In addition to its flagship Web site, the Company’s content can be accessed by its content syndication program, RSS feeds and e-mail newsletters. (www.allbusiness.com)
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