Nissan’s new Altima will carry lower price – $17,990 in 1998 from $19,490 in 1997

Nissan’s new Altima will carry lower price – $17,990 in 1998 from $19,490 in 1997 – Brief Article

Nissan may have to get even leaner at its Tennessee plant. The new 1998 Altima sedan, which is 2 ins. wider and 4 ins. longer, will be priced below the model it replaces.

The GXE, which accounts for about two-thirds of Altima sales, will carry a suggested retail price of $17,990, equipped with an automatic transmission. That’s about $1,500 less than a comparably equipped 1997 model.

From the base XE model up to the top-of-the-line GLE, Altima prices will range from $14,990 to $19,890.

Nissan sold 148,000 Altimas in 1996 and 64,500 through the first five months of this year. Nissan marketing officials say they want the new one to hit 170,000 units annually by 1998. It will be powered by a 2.4L 4 cyl. engine made at Nissan’s new engine and transaxle plant in Decherd, TN.

COPYRIGHT 1997 PRIMEDIA Business Magazines & Media Inc. All rights reserved.

COPYRIGHT 2004 Gale Group