On-line presence to increase consumer traffic
iCARumba.com has announced plans that promise to drive consumer traffic to its 14,000 plus Member Shops. iCARumba has signed agreements with some of the most popular on-line portals and service providers used by more than 40 million consumers monthly. The $8,500,000 advertising plan will incorporate a strategically crafted combination of banner ads, sponsorships, direct e-mail marketing, and sweepstakes promotions. The program will begin the final quarter of this year.
In addition, iCARumba will receive prime content placement as the exclusive on-line auto service provider in the automotive modules of several major portal sites.
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